We really need to stop promoting and emphasizing these polls. They can do more harm than good but creating assumptions that shouldn’t be created on such small amounts of information.
Consumers can take immediate action: If a business won't allow you to write an honest (potentially negative) review, don't do business with them.
Whether or not they view an organization as authentic may have greater value than if they like your product, service, or benefits.
USA Today published an article about the 5 million U.S. households without TV. I'm very proud to say that my household is one of them. After interviewing more and more college students (my target audience) without TV, I decided to try it . It was a struggle at first because I was so used to... Continue Reading →