Lessons from the NCMPR community college marketing conference

This week, I was at the National Council for Marketing and Public Relations (NCMPR) professionals for community colleges conference in Chicago, IL. Below are some of the main take-aways for me: – If you can’t be number one in your market, redefine the conversation to give yourself an advantage. For example, McDonalds is number one…

Want them to listen and understand? Speak in their language

This past week, I attended the National Council for Marketing and Public Relations’ (NCMPR) National Conference in San Francisco, CA. There were so many great presentations and a lot of value gained by listening to one another’s questions and answers during discussions and breaks. One of those unplanned lessons from this conference was that students…

National Council for Marketing and PR conference lessons

In October of this year, I attended my district’s National Council for Marketing and Public Relations professionals (NCMPR) annual conference in Indianapolis, Indiana. Below is a brief overview of three critical conference lessons that can be applied to a variety of businesses and their marketing strategies. Storytelling Speaker: Andy Goodman, The Goodman Center If you…