Was my masters degree worth it? Yes, but not how you think

Disclaimer: I was one of the fortunate who had my masters degree almost fully-funded by the organization I worked for. But that doesn’t mean it didn’t cost me; I still had to put a lot of time into my schoolwork and my classes were held an hour from my home, so there was a lot…

Do we really know what our product (service) is in education?

I’ve been in education marketing for approximately eight years now. It’s a very interesting field and one that I’m very passionate about.  But, as I’ve looked at education marketing over my years working in it, one question has haunted me, “Do we really know what our product (service) is?”  Caveat: When I ask this question,…